LG Hyper Radiant delivers the ultimate in picture quality, combining Brightness Booster Technology, Perfect Black, and Perfect Color, all powered by the advanced α11 AI Processor. The result is LG's best picture quality ever, bringing movies, sports, and games to life with stunning realism, depth, and vibrancy. From dazzling highlights to deep, true blacks, every scene looks richer, sharper, and more lifelike, so you see content exactly the way it was meant to be seen. LG's brightest, most vivid OLED ever, is 3.9x brighter than conventional OLED TVs thanks to LG's exclusive breakthrough technology, Brightness Booster Ultra. The result is luminous picture that makes every detail shine, only from LG.